Articles

OnDeck Canada Forges a New Path as Journey Capital

[Montreal, April 1, 2024] — OnDeck Canada unveiled a new identity, including a new name, logo, and tagline, as part of an extensive rebranding initiative. Starting today, the company has officially rebranded to Journey Capital. The new identity follows a 2022 management buyout and marks a new chapter for the company as it continues to…

How to get your small business ready for spring

It’s time for small businesses to shake off the winter blues and prepare for a fresh season of growth and opportunity. Spring brings with it a sense of renewal and rejuvenation, making it the perfect time to review, refresh, and revitalize your strategies. Here are a few tips to get your business ready for the…
Female employee upselling a customer.

Boost your sales with upselling and cross-selling

Getting new customers is crucial to your business, but making the most of your existing customer base is just as important. Upselling and cross-selling are popular sales techniques that not only enhance your customers’ experience but can also boost your bottom line. The best part? Upselling and cross-selling are easy to do. With a few…

5 tips for small business success in 2024

Looking towards the future is essential for small business success. But if this next year is anything like the past few, it will be both challenging and unpredictable. So how do you set your business up for success moving forward? Getting insight on emerging trends is the first step. Here’s five tips for your small…
Restaurant owner looking at laptop.

2024 CEBA Repayment Guide: What you need to know

The latest Canada Emergency Business Account (CEBA) deadline for loan forgiveness has passed (January 18, 2024). However, if you applied for a refinancing loan on or before that date, you qualify for a special extension until March 28, 2024, to keep the forgivable portion of up to $20,000. If you didn’t apply for refinancing, you’ve…
online business

5 tips to scale your online business

As a small business owner, you’re always looking for ways to grow your business. However, while growth is good, it isn’t always sustainable. That’s why it’s important to learn how to scale your business – growth that is deliberate, sustainable, and long-term. Growing vs Scaling Your Business Growing your online business often focuses on getting…

5 lessons for small businesses from top entrepreneurs

When you think of successful entrepreneurs, who comes to mind? We’ve all heard stories of small businesses that started with very little and went on to achieve big things. But what’s their secret, and how did they do it? Let’s explore their stories and draw practical lessons that you can apply in various areas of…
Small Business Owners looking at outsourcing opportunities.

The 2023 small business outsourcing guide

Are you bogged down with tasks that stop you from focusing on the areas of your business you need to the most? Consider the benefits of outsourcing. Outsourcing has become a tool for small businesses to access specialized skills, reduce costs, and boost efficiency. In a Clutch report, 83% of small businesses planned to maintain…

Winning fall and winter marketing strategies

Every season presents its own set of unique marketing opportunities and challenges. As we move into fall and winter, it’s important to understand how the modern Canadian consumer thinks and acts. In this blog, we’ll discuss the profile of the Canadian consumer, ways to get their attention, and strategies to align your marketing efforts. Understanding…

Canada’s economy in 2023: A guide for SMBs

When you’re busy running your business, staying on top of the economy might feel like one more thing on a never-ending to-do list. We’re here to save you time. In this blog, we bring you up to speed with the current state of Canada’s economy and provide insights on what’s to come. Two key areas…
Business owner writing her brand story.

How to tell your brand story

Behind every successful brand lies a good story. When you think of brands, you think of those that left a lasting impression on you. Like Apple, with its innovative products and minimalist designs, or Nike, with its iconic “Just Do It” slogan and inspirational marketing campaigns. Their success was built on more than just products…
Small business owner writing a blog.

The ultimate guide to writing your first blog

Since the early days of the Internet, blogs have been a way for business owners to stay connected with their clients. Even today, with the abundance of content online, they remain a powerful tool. If you’re intimated to jump in, don’t worry, we’ll help you get there. Here are tips on how to help kickstart…

Pricing strategies to maximize profitability

Balancing profitability and customer satisfaction is a common challenge faced by small business owners. Fortunately, pricing strategies provide a solution and a clear path to maximize profitability while keeping your customers happy. In this article, we’ll help you find your true price and explore six pricing strategies tailored for small businesses like yours. Finding Your…
Small business owner looking at dual financing.

Maximize opportunity with dual financing

When it comes to financing, every small business has unique needs. A one-size-fits-all approach often falls short of meeting these diverse requirements. That’s why we’re excited to introduce our latest dual financing feature: a solution that combines the benefits of Business Term Loans or Flex Funds Advance with the added flexibility of a Business Line…