Valentine’s Day: A Holiday for SMBs

While it has evolved over the years, Valentine’s Day still holds a special place in hearts across the globe. For small businesses, it’s mostly seen as a great opportunity to boost sales. In fact, over the last 5 years, Canadians spent an estimated 3 billion dollars on February 14th. Whether it’s through creative marketing campaigns, special discounts, or memorable experiences, there are a variety of ways to leverage Valentine’s Day to boost your small business. With pent-up demand for items such as flowers, chocolates, and jewelry, it’s no wonder why small businesses like Fleuriste Boutique Mon Décor rely on financing to help prepare for Valentine’s day rush.

Use Case: Fleuriste Boutique mon Décor

To prepare for the rush of sales that may come your way, small business financing can be a great option to help you stock up on inventory, hire extra staff, and advertise your products or services. While Valentine’s Day may be better suited for restaurants, florists, and jewelers, your market to see whether there are any creative ways you could position your products or services to meet the needs of the holiday consumer.

For Katia Savoie, owner, and founder of Fleuriste Boutique Mon Décor in Donnacona and Pont-Rouge, Quebec, Valentine’s day is an opportunity like none other. For years, Katia has used our Flex Funds Advance program to give her access to the capital needed to stock up on inventory and meet customer demand. With the flexibility that this program provides, Katia’s repayments are based on her capacity to repay, making it an ideal option for seasonal businesses such as hers.

Check out a clip of our interview below with Katia as she describes how financing from Journey Capital comes in handy during holidays like Valentine’s Day:

For additional information about Fleuriste Boutique mon Décor, visit the links below.


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Small Business Alternative Financing

Alternative financing can help small business owners unlock the potential of their businesses this Valentine’s Day by providing access to funds that may not be available through traditional banking channels. Compared to banks, online lenders request limited paperwork, evaluate your creditworthiness based on the overall health of your business, and do not require specific high-value collateral. They also tend to have a quick application process, making it easy to get the financing you need in time. With Valentine’s day only a week away, it’s never too late to apply. Find out how much your small business qualifies for today!